One afternoon last month I was in ‘flow experience’ playing about with paint effects. The phone rang.
To my surprise, it was not about an accident I didn’t have (again), but from a publisher asking if I’d be interested in placing an advert in this year’s Scotland magazine! Joy of joys; how nice to be asked!
The call got me thinking about the potential in reaching wider markets; I decided to say yes!
Scotland 2021 magazine is a beautiful publication featuring must-see destinations across Scotland, complemented by select adverts from Scotland based artists and makers. Selling in the US as well as across the UK; there are also copies for visitors to read in many hotels and self-catering properties in Scotland.
There was a quick turnaround so I needed to decide which pieces to feature.
Colour is at the core of how I work so I wanted to show a range of colour palettes. The composition of the image was important too and after some trial and error I decided on a larger centre piece with a charm pendant on either side for balance.
The centrepiece includes blues which pick up the colour of my logo and vibrant pinks catching the eye. Complemented either side by an Aqua jewel charm pendant and an Art Deco style purple & gold pendant to showcase popular designs.
Writing the copy gave me the chance to communicate key influences in my work; Modern Style with a Vintage Feel ~
drawing on Art Nouveau and Art Deco genres, with colour palettes inspired by Scotland’s nature, skies and seas.